10% of our profits are donated to Great Ormond Street Hospital Children's Charity.

"Profits" means our gross margin after the direct cost of producing each order (production, delivery and payment processing), before marketing and other business costs. We donate 10% of this figure to Great Ormond Street Hospital Children's Charity.

The figure is worked out from real sales and real costs, logged as orders come in, so it can be checked at any time. It is a donation we make ourselves; The Jolly Voice is not run by or in partnership with the charity.